What you see – Mobile phones, plasma televisions, washing machines with artificial intelligence, self regulating air-conditioners and intelligent refrigerators are the fastest evolving species on earth today. Consumers have always chased these digital dream machines to make their lives easier. No wonder then, that stores like Dass Electricals in Pune have consumers pouring in, day in and day out. The two-storied building is a one-stop-shop for electronic appliances like washing machines, television sets, music systems, dishwashers, iPods, MP3 players, refrigerators and air-conditioners.

What you get – Dass Electricals stocks the latest models of all the prominent brands like Whirlpool, IFB, LG, Samsung and Haier. The sprawling store allows you to walk around and get hands-on with the displayed gadgets before you make your decision. The ground floor has various brands of television sets on display. From regular 21 and 29-inch flat screens to plasma and LCD screens that cost lakhs. A wide range of washing machines, refrigerators and air-conditioners are also available on the same floor.

The latest attractions in the store are personal care gadgets like Osim foot massagers (costing upwards of Rs. 19,000), digital weighing machines (Rs. 7,200), hand and eye massagers and massage chairs. However, when it comes to cell phones, digital cameras and iPods, Dass Electricals has a limited variety to offer. For example, in digital cameras the choice is between Canon (Rs. 8,000) and Kodak (Rs. 21,000). Walk up to the first floor for computers and further up for CD and DVD players.

Our verdict - Dass Electricals impressed us as much with its service as it did with its product range. The customer service executives were courteous and knowledgeable about products. Their comparative analysis of various brands made decision-making easier for us.

Anytime between - 10 AM – 9 PM